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Parents for Ethical Marketing
is a young, grassroots organization of people concerned about the effects of corporate marketing practices directed at young children.

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American Eagle 'down-sizing' into kids wear

Twenty-two employees researched kids at homes - and in school! - for a whole year.

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Watch "The Story of Stuff"

Ninety-nine percent of the stuff we purchase is trashed within six months. A must-see story of our materials economy.

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Sitter’s Checklist: Toy safety extravaganza

Call to action: Tell your senators to vote “yes” on the CPSC Reform Act. (via Consumer’s Union)

Stepped-up safety guidelines from Toys R Us. Authentic? We’ll see.

Chicago Tribune wins George Polk Award for consumer reporting on toy safety. We linked to these articles in a previous Sitter’s Checklist. (via Daddy Types)

“Disney Princess” and RECALL in the same sentence: and it’s not even my birthday! Bonus: “Made in China” and “sold at Wal-Mart.” Fire and burn hazard.

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