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Parents for Ethical Marketing
is a young, grassroots organization of people concerned about the effects of corporate marketing practices directed at young children.

Members receive action alerts and a monthly e-newsletter.

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News & Events

Virgin Mobile Pulls Back Racy Campaign

Decides it probably wasn't the best idea to encourage kids to strip on YouTube . . . no matter what the cause.

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Game publishers turning more to girl gamers

Think pink! And puppies! And princesses!

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Study Finds Materialism in Children and Adolescents Linked to Self-Esteem

From the Journal of Consumer Research

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McDonald's Wants to Clear Its Food Rep

New campaign addresses quality of menu items

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Is it a corporations's right to advertise in public schools?

Research looks at First Amendment implications of restricting marketing in schools.

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Minneapolis-area readers: PEM at the May Day Festival

I’m excited to have an information table at Sunday’s May Day Festival in Powderhorn Park. The May Day Parade and Festival is my all-time favorite annual event here in Minneapolis. The parade tells a story — this year’s theme is A New Bridge. You can see the cool storyboard here.

If you attend, please stop by and say hello!

May Day Map and Schedule

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