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Parents for Ethical Marketing
is a young, grassroots organization of people concerned about the effects of corporate marketing practices directed at young children.

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News & Events

Virgin Mobile Pulls Back Racy Campaign

Decides it probably wasn't the best idea to encourage kids to strip on YouTube . . . no matter what the cause.

Read More...

 

Game publishers turning more to girl gamers

Think pink! And puppies! And princesses!

Read More...

 

Study Finds Materialism in Children and Adolescents Linked to Self-Esteem

From the Journal of Consumer Research

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McDonald's Wants to Clear Its Food Rep

New campaign addresses quality of menu items

Read More...

 

Is it a corporations's right to advertise in public schools?

Research looks at First Amendment implications of restricting marketing in schools.

Read More...

Welcome Walden University students

Today I have the privilege of joining a panel presentation for a group of Walden University doctoral students. Walden is the oldest accredited online university and the academic offices are located right here in Minneapolis. The students, staff, and faculty are meeting on the U of M campus for their summer residency.

If you came to the session today and you’d like more information about Parents for Ethical Marketing, you can read this post or explore the website. If you’d like to stay in touch, sign up for our monthly newsletter and action alerts.

Here are the posts that I discussed today:

Children’s hospital naming rights go to . . . Abercrombie & Fitch?
BuzzFeed
A thousands words (Hooters toddler t-shirt)
Little girls gone wild (Review of The Lolita Effect at Salon.com)
Target Corporation assumes feminism is dead; dismisses bloggers
Target tells a blogger to go away (New York Times)
Quick Hit: Let P&G Know What You Think of Their Website for Girls (Shapely Prose)
Call for action: Site for adolescent teens promotes eating disorders (The F-Word)
Beinggirl.com promotes eating-disordered behavior, isn’t so safe or credible

If you’d like to learn more about blogging, social media, and nonprofits, be sure to check out Beth’s Blog: How Nonprofits Can Use Social Media.

Questions? Ask in the comments or drop me a note at lisa (at) parentsforethicalmarketing (dot) org.

6 Responses to “Welcome Walden University students”

  1. C Rubio Says:

    Thank you for presenting at the Walden Univisity doctoral residency.

  2. Lisa @ Corporate Babysitter Says:

    You are welcome. I enjoyed it!

  3. Kimberly Bock Says:

    I think it’s terrific that you linked to Beth’s blog. She’s got a lot of working knowledge, and is favored by many. Her blog is a useful tool for non-profits.

    Have a wonderful Saturday!

  4. Kimberly Bock Says:

    Oops! Sorry, still waking up.

    Congratulations on the presentation!

  5. Brenda Kruse Says:

    Lisa - I really wished I could have made it to the presentation you participated in. I saw it in the program, but unfortunately didn’t have time (as I’m sure you can imagine.)

    Just wanted to let you know I heard great things!

  6. Lisa @ Corporate Babysitter Says:

    Brenda, thanks. I heard things went well for you too. You’re getting to be an old pro!

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