School-approved BusRadio continues to undermine parenting for profit
BusRadio is a perfect example what is wrong with the profit-based commercialization of childhood. Children are literally a captive audience on a school bus. They have no choice but to listen to whatever is being broadcast. The BusRadio “service” is sold to underfunded schools as a way to get new radio equipment free of charge. And BusRadio gets to decide what ”kid-friendly” songs sounds like and which “carefully selected sponsorships” are appropriate whether your child is six or sixteen.
Join CCFC’s campaign to get kid-friendly ads like this off BusRadio’s website.
September 4th, 2008 at 8:49 am
I hate this idea of Bus Radio so much I can taste it! Thank god our school district doesn’t have it (yet). When I was a student the bus ride was, on many days, my only opportunity to read a book, listen to music of MY choice on my Walkman (remember those???), or get some last minute studying in before a test. That’s hard to do when there’s music and obnoxious commercials blaring in your ear against your will. It reminds me of the “Channel One” television program, complete with commercials, that we had to watch in Homeroom every day.