Comments on: Mommy bloggers and internet activism http://www.parentsforethicalmarketing.org/blog/2008/11/18/mommy-bloggers-and-internet-activism/ Blog of Parents for Ethical Marketing Thu, 02 Sep 2010 19:07:12 -0400 http://wordpress.org/?v=2.8.5 hourly 1 By: PAnderson http://www.parentsforethicalmarketing.org/blog/2008/11/18/mommy-bloggers-and-internet-activism/comment-page-1/#comment-1626 PAnderson Wed, 19 Nov 2008 04:20:25 +0000 http://www.parentsforethicalmarketing.org/blog/2008/11/18/mommy-bloggers-and-internet-activism/#comment-1626 The assertion that this story exists only within the mommy blogosphere is inaccurate. I first heard about this on The Consumerist. The assertion that this story exists only within the mommy blogosphere is inaccurate. I first heard about this on The Consumerist.

]]> By: Mommy B http://www.parentsforethicalmarketing.org/blog/2008/11/18/mommy-bloggers-and-internet-activism/comment-page-1/#comment-1621 Mommy B Tue, 18 Nov 2008 18:18:34 +0000 http://www.parentsforethicalmarketing.org/blog/2008/11/18/mommy-bloggers-and-internet-activism/#comment-1621 I never considered myself a mommy blogger either, but apparantly I am also one of the crew :-) and our voices are very powerful. This incident with Motrin is an excellent example. Also recently Disney invited a group of African American Mom Bloggers to Orlando for a weekend of focus grouping/ opinion gathering on ways that Disney could better reach out to the African American demographic. Pretty smart on their part, they got some priceless feedback from a very outspoken group ...and hell, <a href="http://reignofthegirlchild.blogspot.com/2008/10/believe-it-or-notits-disney-week.html" rel="nofollow">I got a free vacation away from the kiddos</a>. The more companies that take notice of the power of the mom blogger community, the bigger the possibilities for real change, especially with the issues that you tackle here on PEM. Great job by the way. I never considered myself a mommy blogger either, but apparantly I am also one of the crew :-) and our voices are very powerful. This incident with Motrin is an excellent example. Also recently Disney invited a group of African American Mom Bloggers to Orlando for a weekend of focus grouping/ opinion gathering on ways that Disney could better reach out to the African American demographic. Pretty smart on their part, they got some priceless feedback from a very outspoken group …and hell, I got a free vacation away from the kiddos.

The more companies that take notice of the power of the mom blogger community, the bigger the possibilities for real change, especially with the issues that you tackle here on PEM. Great job by the way.

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