About PEMBlogNewsResourcesContact Us
News & Events

Parents for Ethical Marketing
is a young, grassroots organization of people concerned about the effects of corporate marketing practices directed at young children.

Learn how to become involved.

 
Find on FacebookFollow on TwitterConnect at Change.org
Donate

Archive for the ‘Target’ Category

Target toy catalog cover really just a sitting duck

Sunday, December 27th, 2009

I have been carrying around the 2009 Target toy catalog with me since I received it in November, showing it to friends and just delighting in the fact that this post would write itself. Guest blogger Monica at Sociological Images beat me to it, however, with this fantasic critique.

man up

Girl: I am a girl. I love being in love. Barbie, you are so lucky to have a big tough man like optimus prime to keep you safe. Now you can quit your job as a neurosurgeon and start having lots of babies! Yay! I think I’m going to skip dinner tonight so I can be skinny like you.

Boy: Optimus, no!! Don’t do it! She is only trying to trap you! Marriage is for pussies! Man up!!

You may also enjoy the comments, including a variation on my personal favorite: “If you’re analyzing this you’ve got too much time on your hands.”